Free assessment
For restoration companies

Marketing for restoration companies

Every emergency call answered. More jobs straight from homeowners.

In restoration, the job goes to whoever answers first and gets there fast. We put you at the top when someone nearby searches for water, fire, mold or storm help, and make sure every call gets picked up, day or night.

Picture this

The 2am call that didn't hit voicemail

A pipe bursts on a Sunday night. The call is answered right away, the address and damage type are taken, and your on-call tech is alerted before the homeowner tries anyone else. Monday morning you're running a direct mitigation job, not waiting on a program assignment.

What changes when it's working
  • Night and weekend calls answered

    The AI receptionist picks up when your office can't, gets the details and alerts whoever's on call.

  • More direct homeowner work

    Ranking and ads for emergency searches in your area bring in jobs that didn't come through a TPA. You get to be choosier about program work.

  • Ad money spent on real emergencies

    DIY and job-seeker searches are blocked, so your budget goes to people with water on the floor right now.

What we hear from owners

Where restoration companies lose jobs, and how we fix it.

What goes wrong

  • The job goes to whoever picks up

    Homeowners in a panic call down the list. Voicemail means the job is gone.

  • Too much program work

    TPA and insurance program jobs keep the trucks moving, but the margins are thin.

  • Paying for DIY clicks

    "How to dry a wet carpet" is not a customer. On a broad campaign, you pay for it anyway.

What we do about it

  • Emergency-first search pages

    Water, fire, mold and storm pages built for urgent searches, with the call button front and centre.

  • Every call answered, 24/7

    The AI receptionist picks up nights and weekends, gets the address and the damage type, and alerts your on-call tech.

  • Tight Google Ads

    Emergency keywords only, by area, with DIY and job-seeker searches blocked.

  • Storm-ready campaigns

    Campaigns ready to switch on when a storm, freeze or flood hits your service area.

Try it with your numbers

What do nights and weekends cost you?

When water is coming through the ceiling, people call until someone picks up.

20
40%
85%
$4,500

$15,300 a month in jobs you never got to quote

About 3 jobs a month, or $183,600 a year, gone to whoever answered first.

Show me how to fix this

Assumes about half of the callers who reach someone end up booking. The free needs assessment works from your real numbers.

Your first 90 days

What working with us looks like.

It starts with a discovery meeting and a detailed onboarding questionnaire, designed and vetted by market leaders, so the plan fits how your business actually runs.

  1. 1Weeks 1–2

    Learn your territory

    The discovery meeting and your onboarding questionnaire cover your service area, your on-call setup, your mix of program and direct work, and which losses you want more of. We review your Google profile, site and call handling.

  2. 2Weeks 3–6

    Set up 24/7 call capture

    The AI receptionist goes live, trained on your services and areas, with urgent calls routed to your on-call tech. Emergency pages for water, fire, mold and storm, each with the call button up top.

  3. 3Weeks 7–12

    Tight ads and storm readiness

    Google Ads on emergency searches only, by area. Storm, freeze and flood campaigns built ahead of time, ready to switch on when weather hits. We review every call source at our biweekly meetings.

Where most restoration companies start

You don't need everything at once. The free assessment tells you which of these will make the biggest difference first.

Before you ask

What owners tell us, and what we say.

You've probably thought at least one of these. Here are the honest answers.

Ask us yours on the free assessment

YouMost of my work comes through TPAs.

CatalystThat keeps the trucks moving, and we won't tell you to drop it. But program margins are thin. We build your direct homeowner work so program jobs become a choice, not the whole business.

YouI already answer my own phone at night.

CatalystThen you know what it costs you in sleep, and what happens when you're on a job and can't pick up. The receptionist catches the calls you miss, takes the details and alerts you when it's urgent.

YouGoogle Ads in restoration costs too much.

CatalystClicks are expensive, which is why waste hurts so much. We bid only on emergency searches in your area, block DIY searches, and track calls back to the ad so you see cost per job.

Questions owners ask.

Can the AI receptionist handle emergency calls?

Yes. It gathers the address, the type of damage and how urgent it is, then alerts your on-call person straight away.

Will this help me get off TPA work?

More direct homeowner calls means you can be choosier about program jobs. That's the goal for most of our restoration clients.

Do you work with plumber and agent referrals?

We focus on direct demand, but a strong online presence makes your referral partners look good sending people to you.

What about storm season?

We prepare campaigns in advance so they can go live fast when weather hits your area.

Free Growth Needs Assessment

Ready to book more jobs?

We'll show you where jobs are slipping away and what to fix first. Free, and yours to keep.

  • Takes two minutes
  • No obligation
  • A real look at your business